AgeGroups.Protect List

Ages 65 and beyond

Adults (Ages 65 and Beyond)
At this stage, skincare should focus on comfort, barrier support, and radiance. The skin may become more fragile, dry, and reactive, so routines should be simplified yet effective:

Cleanse with ultra-gentle, hydrating formulas that preserve natural oils.
Correct with barrier-repair ingredients like ceramides and niacinamide; use retinoids cautiously, if at all.
Protect consistently with broad-spectrum sunscreen and antioxidant-rich moisturizers to reduce further damage.
Enhance with light-reflecting products and hydrating makeup or self-tanners to restore a healthy glow.
Minimal but targeted care can go a long way in maintaining skin integrity, comfort, and confidence.

Ages 0-2

Infant Skincare (Ages 0–2)
Delicate baby skin is thinner, more permeable, and more prone to dryness and irritation. The focus at this age should be on protecting the skin barrier with minimal, gentle products. Stick to fragrance-free cleansers and moisturizers designed for sensitive skin. Avoid unnecessary ingredients, and use sun protection like shade, hats, and clothing—mineral sunscreen can be used on exposed areas over 6 months of age. Less is more when it comes to infant skincare.

Ages 36-50

Adults (Ages 36–50)
As collagen production slows and early signs of aging emerge, skincare should shift to support renewal and firmness. This phase focuses on:

Cleanse with hydrating or barrier-supporting cleansers to avoid over-stripping.
Correct fine lines, uneven tone, and dullness with retinoids, peptides, antioxidants, and exfoliants like glycolic acid.
Protect daily with high-SPF, broad-spectrum sunscreen—sun damage becomes more visible now.
Enhance with light-reflecting or firming products, and makeup that complements maturing skin texture.
Skin at this stage benefits from consistency and targeted actives, not aggressive overhauls.

Ages 51-65

Adults (Ages 51–65)
As estrogen levels decline and skin becomes drier and thinner, this stage of skincare prioritizes nourishment, repair, and protection:

Cleanse gently with creamy or oil-based cleansers to maintain hydration.
Correct with peptides, retinoids, and growth factors to target deeper wrinkles, uneven tone, and loss of firmness.
Protect daily with moisturizing SPF and antioxidants to defend against environmental stressors.
Enhance with products that boost radiance, even tone, and soften texture—plus makeup that hydrates and flatters mature skin.
Supportive skincare now plays a bigger role in reinforcing skin structure and maintaining a healthy glow.

Ages 7-12

Skin at this age begins to show early signs of oiliness, dryness, or sensitivity as hormones shift. Keep skincare simple but consistent:

Cleanse with a gentle, non-stripping cleanser daily.
Moisturize after bathing to protect the skin barrier.
Sun protection is essential—teach kids to apply a broad-spectrum SPF every morning.
This is a good age to start talking about skin health and forming habits that will carry into the teen years. Avoid active ingredients unless recommended by a healthcare professional.

Ages 20-35

Adults (Ages 20–35)
This is the time to build a smart, consistent skincare routine that supports long-term skin health. Most people in this age range benefit from:

Cleanse with gentle, pH-balanced formulas to maintain the skin barrier.
Correct early concerns like acne, dark spots, or mild texture with ingredients like retinoids, AHAs, or vitamin C.
Protect with broad-spectrum SPF every morning—this is your #1 anti-aging step.
Enhance with makeup, self-tanner, or glow boosters, as long as they support rather than stress your skin.
Your skin is resilient—start with the basics, avoid overloading, and use targeted treatments when needed.

Ages 3-6

Children’s Skincare (Ages 3–6)
At this age, skin is still sensitive but more resilient than during infancy. Keep routines simple: gentle cleansing, daily moisturizing, and sun protection are key. Choose fragrance-free, non-irritating products and teach healthy habits like hand washing and applying sunscreen before outdoor play. Avoid adult skincare products or anything marketed with unnecessary additives or active ingredients.

Ages 13-19

Teens (Ages 13–19)
Hormonal changes during the teen years can lead to acne, oiliness, dryness, or sensitivity. A consistent skincare routine can make a big difference. Focus on:

Cleanse twice daily with a gentle or acne-targeted cleanser.
Correct breakouts or uneven skin tone with ingredients like salicylic acid, benzoyl peroxide, or niacinamide—start simple.
Protect skin with daily sunscreen to prevent long-term damage, especially if using acne treatments.
Enhance only as needed with non-comedogenic makeup or tinted sunscreens.
Support and education are key—good habits now lay the foundation for healthy skin later.